Significant move that holds key for better Sustainable future
July 2025 will be a milestone in Indian Sustainable packaging market. From this day, every producer, Importer, brand owners will need to provide details like thickness and name of manufacturer in a barcode or quick response code on packaging.
Environment ministry has issued this in last week of Jan 2025. Under Apex Plastic Waste Management Rules 2016, ministry want to tap carry bags with less than 120 microns of thickness. This move will help in keeping strict monitoring on loitering carry bags, polluting the environment. In addition to the rule amendment in 2021 for identifying and prohibiting the usage of single use plastics implemented by July 2022. Apex rules provide framework for improved plastic waste management.
This new rule will mandate the use of barcode and have provision for contravene action under section 15 of the Environment (Protection) Act, 1986. Failure to adhere may result into imprisonment that may extend to five years or with a fine which may extend to one lakh rupees, or with both. An additional fine of INR 5000/- is imposed for every day after conviction.
This was the piece of information from the legit source. What do you think the impact would be? How it will be taken by the industry leaders and brand owners? The major reluctance will be from?? who may face the first burnt? These are the question we need to know. We need to start with understanding of this law. Single use plastic is a menace to environment and this rule capture its defaulter. Earlier it was implicated that single use plastic needed to be curtailed. The next step is to stop the manufacturer for it unhindered production. This can only be done when we know manufacturer. Hence the move will provide the precise information about the source.
Thickness of plastic packaging is the crux. Starting from 50 micron to 75 micron and then later to extending it to120 micron, the thickness implies the frequency of usage here. And recyclability is the main agenda. Multilayered packaging like – laminate will be most affected market here. Brand owners may need to work on designs more than before. Manufacturer details on the top of product’s details might stretch resources a bit more but for a better environment responsible production. The FMCG leader will definitely welcome this move as this step will make them more sustainable oriented products. The entrepreneurs and startups may feel little exacerbate because of additional procedures. Recyclers and agency might be benefitted from the move. It is indeed will increase the potential of their industry.
Overall, this rule will definitely curb the single use plastic or low thickness plastic menace in the environment. It seems a small extra work in the beginning but at the end the results will be rewarding.
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