Any talk about food safety in India is incomplete without mentioning the FSSAI.
Food Safety and Standards Authority of India (FSSAI) https://fssai.gov.in/ is an autonomous body established in 2008. It comes under the Ministry of Health and Family Welfare, Government of India.
The main role of FSSAI is to ensure that consumers have access to safe and nutritious food manufactured, stored, distributed, sold, and imported under a set of clearly defined standards supported by science. So, in a way, FSSAI takes away any ambiguity from the production, sales, and distribution of wholesome food articles to the consumer.
FSSAI Guidelines For Labelling, and Packaging
The right kind of packaging is crucial for maintaining the quality of food items and delivering them safely to the consumer. Just as important is the right kind of labelling since it provides important product information and helps consumers make informed buying decisions by reading the label and knowing what they are getting.
The FSSAI has set unified standards and stringent requirements for the safe packaging and accurate labelling of pre-packaged food items. The aim is to make certain that any packaged food item that hits the market and reaches the consumer is 100% fit for human consumption.
And that it is labelled correctly and truthfully, displaying all the vital information about its contents such as the health benefits, nutritional value, and special dietary uses, etc.
Every company that sells pre-packed food must adhere to FSSAI labelling guidelines and comply with them before putting their products on the market. The information printed on the labels should be 100% accurate and clear and precise, with absolutely no falsehood.
The information must be in either English or the Devanagri script and additional use of other languages is also allowed.
Let’s look at the most important information to mention on food labels:
• Name of the product/trade name
• Net quantity or product weight
• Batch, Lot or Code No.
• FSSAI logo and license number
• Packaging or manufacturing date
• Best Before and Use-by Date
• Names of all the ingredients used to make the food item.
• Vegetarian or non-vegetarian (green or red colored circular signs inside a square).
• Full declaration of the calories and nutritional information. Such as the amount of fats, dietary fibre, protein, carbohydrates, minerals, vitamins, sodium, sugar, etc.
• Use of food additives, if any (to enhance the look, color, or taste of the food item).
• Name & the full address of the manufacturer (the factory where the product is manufactured)
• If the product was imported, then the name of the country.
• Proper instructions for using the product
Indian consumers are now more conscious of what they are buying than ever before. They read the packaging and labels to know more about the contents and only then make an informed purchase for the entire family.
It makes the role of correct labelling and packaging very important. Hence, it is best practice to follow and comply with the FSSAI packaging and labelling guidelines and present yourself as a responsible company that cares for its customers.
Would you like an expert opinion on the best packaging and labelling guidelines for your food products? Then feel free to book a discovery call with me at www.chetan-jain.com.